Fundraising campaign exceeds $1 billion, 100,000 donors
by Phil Kanet, A&S ’98, M (A&S) ’00
UC Foundation director of communications
Bold? How about a goal of $1 billion?
Strong? Surpassing that goal a full five months ahead of schedule.
Ambitious? Totaling 100,000 donors by the campaign’s end.
Those three words were the hallmark of the “Proudly Cincinnati” campaign since its inception. But a new adjective became appropriate as the campaign closed on June 30, 2013:
Prestigious — because the final numbers placed UC in the top 2 percent of U.S. universities and colleges to have successfully completed a fundraising campaign in excess of $1 billion.
Over the last eight years, the entire UC community came together to make history and help UC take its place among the nation’s premier institutions of higher education. Traditionally, top fundraising honors have been reserved for the likes of Stanford, Harvard and Yale, but when it comes to raising $1 billion, only 68 universities out of more than 4,100 have done so. And for UC, it was a tremendous leap from UC’s prior campaign high of not quite $329 million.
In July 2005, a feasibility study indicated that the “Proudly Cincinnati” campaign was capable of raising approximately $750 million. The campaign planning committee decided to stretch the goal to $800 million. By the time the university’s Board of Trustees and the UC Foundation’s Board of Trustees invested more than $84 million into the campaign’s nucleus fund, momentum had carried the goal to $1 billion, as was announced at the public kickoff in October 2008.